Peter Capp and Associates (PCA) was established in March 2000. PCA conducts seminars and workshops on selling, presenting, time management and telephone skills.

The founding director, Peter Capp, has over 20 years experience in selling and presenting, and has been engaged as a keynote speaker by a variety of companies throughout Australia, New Zealand and Asia.

Prior to establishing PCA, Peter worked for many large organizations including Westpac, Colonial, Merrill Lynch and News Limited.

PCA has presented to over 60,000 small to medium size businesses on topics ranging from staffing, customer service, identifying the different personality styles of customers, buying habits, business plans and marketing.

Peter is also the author of Shut Up - Let The Customer Speak, a book designed to assist sales people who have recently entered the selling arena. The book features a simple framework to follow in selling, and some common sense tips to assist you in presenting yourself to customers.

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